The Innovation Exchange
Client
Global Leaders in Consulting
Service
Brand Design
Date
August 2024 - Present
About
I launched this platform as a dedicated space for our global studios to share emerging ideas, experimental pet projects, and new industry trends. To ensure the initiative gained traction and felt like a professional community, I built a cohesive brand identity around it from the ground up. This included designing everything from a visual logo & digital flyers to merchandise and presentation systems, creating an inviting environment that encourages our teams to think outside the box and apply new innovations to our client work.
Goal & Status
Our goal is to inspire collective growth and foster a culture of creative problem-solving by providing a stage for fresh, high-impact ideas. We currently host these sessions monthly, and based on high engagement and attendance, we are already planning the program’s expansion for next year.
Process
About The Brand
We wanted to portray our studio culture, which is filled with fun, mischief, warmth, and togetherness, far from formality. To do so, I selected illustrations that depict the coming together of different disciplines within our studio, working collaboratively towards a greater good.The branding has an informal, diary-like feel that conveys the essence of childhood and the idea that there is a child in everyone who wants to do something innovative!
Visual Designs
